Savor the space between two thoughts.
That's the underlying intent behind Wei of Chocolate. CEO & chocolatier Lisa Reinhardt came to chocolate via a roundabout route that took her from small-town American roots to Paris to remote areas of Asia.
Along the way, she experienced deeply the benefits and joys of meditation, living in a cave, spending months in retreat and studying and practicing the wisdom traditions of Nepal, India and Tibet for 11 years.
Upon her return to the US some years ago, she began searching for a way to bring the East to the West. Finally, after experiencing herb- and spice-infused chocolate that Lotus Wei sister Katie Hess created for tea ceremonies and meditation circles, Wei of Chocolate was born in 2007.
"Chocolate is the perfect vehicle by which to introduce meditation," explains Lisa Reinhardt. "When people taste the wei, they drop all extraneous thought and find themselves nowhere else but fully in the present moment. Our aim is to take something that people already do and elevate it. Introducing intentional blends of organic herbs and spices to beautiful dark chocolate already renowned for its health benefits - what could be better?"
The only thing better is Wei of Chocolate’s latest innovation – introducing Lotus Wei’s vibrational essences of flowers and gems to chocolate. Flower essences are without scent or flavor; they are energetic infusions, similar to homeopathy, that work on the subtle energetic system of the body through the acupuncture meridians. The results are gentle state-of-mind enhancing effects – more joy, peace, clarity and happiness.
It was natural to create the Wei of Chocolate line as organic, fair trade and vegan dark chocolate.
Designed as a support for a daily practice of loving and caring for ourselves on a physical, emotional and spiritual level, Wei of Chocolate is the perfect finish for a spa treatment, a grounding reward for a yoga session, or simply as a reminder to appreciate and care for ourselves in our too-busy lives.
"I see each chocolate as an opportunity to meet our true nature," Lisa says with a smile.
Green Policy
Do the best you can, everyday, for everyone and the environment. That’s it.
That’s why we use organic chocolate, even though we don’t use the seal. That’s why all our cocoa is ethically traded, even though others would be cheaper. People have said that the more high quality chocolate we eat, the better, because the good stuff only grows under the canopy of the rainforests. If we create a high demand for this kind of chocolate, the farmers will not be tempted to clearcut the rainforests for other purposes.
We reduce, reuse, recycle everything we can. The foil around the chocolate is recyclable. Our labels are made so the whole tube can go directly into recycling. The tubes are made of PET 1 plastic, the most recyclable plastic that can be made into a million more things. Our caps are PET 5, recyclable in Phoenix and most places. There are certain constraints that the FDA imposes to meet their “food-safe” rules, so the rice paper bag has to be plastic lined, but we’re always looking for the next best way.
As someone once said, Let’s take good care of this planet - it’s the only one with chocolate!
